Spotlight through communications for Finnish VC & PE funds, startups and growth companies
In addition to our investment activities, we aim to create value by providing positive visibility for Finnish venture capital and private equity funds as well as startups and growth companies. We also actively produce and share market insights for the industry through our communication channels. We are pleased to see that our messages reached a record number of people in 2023.
On social media, our main communication channels have long been X (formerly Twitter) and LinkedIn. Here are the key observations from our reach in these channels in 2023:
- X: Our follower count grew by 7% from 2022. Our posts accumulated a total of 44,000 impressions (an increase of 137%).
- LinkedIn: 57% increase in followers, 373,000 impressions (+3%).
One of our goals for communications is to enhance the attractiveness of the venture capital and private equity industry as an employer. For this purpose, we joined Instagram at the end of last year. We aim to be present where our key stakeholders are, so keeping future trends in mind, we also started using Threads and Bluesky at the beginning of this year.
We will continue increasing our reach and enriching the conversation related to Finland’s private equity market. Follow us on social media and subscribe to our newsletter to stay up to date with our latest studies and other current topics.
Tesi (officially Finnish Industry Investment Ltd) is a state-owned, market-driven investment company that invests in venture capital and private equity funds and directly in Finnish startups and growth companies. tesi.fi | X (Twitter) | LinkedIn | Instagram | Newsletter
